Abdullah Al-Juhani
Restaurant manager (fictional persona) · Sufrat Al-Awali
Madinah, Al Awali
The restaurant relied on delivery apps and paid heavy commission on every order.
He built a menu with photos and VAT-inclusive prices, direct ordering, table booking and Ramadan opening hours.
- Photo menu
- Table booking
- Ramadan hours
- 34%
- of orders now come direct
- -22%
- app commissions
- +19
- table bookings per day
“Direct ordering gave us our margin back, and customers see the final price before paying.”



